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Our Turn - The Blog

Our Turn - The Blog

CFPB April News Update

Imprortant information regarding SMS products and the new CFPB Closing Disclosure.

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The CFPB and You
What’s in store for 2013?

The Consumer Financial Protection Bureau (CFPB) is here to stay. And with that comes an avalanche of proposed changes that has the title and settlement industry scrambling to adapt.

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What To Do When ”What If” Happens
How to create a successful scenario-plan

Imagine a future where a super computer virus forced everyone to return to typewriters. Or CEOs could only make 30% more than their company’s lowest wage earner.

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Lies lies and Statistics.
What do the economic numbers really tell us?

The recovery is real. It’s all a mirage. The future looks bright. The fiscal cliff looms.

With all the conflicting reports about the state of the US economy, we’re reminded of the old joke about the three economists who went out hunting and came across a large deer.

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Everyone loves progress, but nobody likes change.

Especially when the change is forced upon us, as has been the case in the economy in general, and the real estate industry in particular.

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Saying “No” To Better Customer Relationships.

Being in a service business, we’ve all been trained that a can-do attitude will gain us greater customer loyalty and help build better relationships. Need that escrow closed in five days? You bet!  Don’t want to pay for that extra paperwork? Sure thing.

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Making Customer Relationships Work...Without the Work.

“Business would be great if it weren’t for my clients.”

It’s an old joke that disguises a fundamental truth: we work and invest and compete to win customers, and once we’ve got them, they change from people we desire to people we deal with.

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It’s You Time
How to Make Every Minute Count.

It’s a funny thing about time. You can save it. You can spend it. If you’re bad (and unlucky), you may even wind up doing it. But you can’t make any more of it.

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Back in the Day
How Technology Has Changed Real Estate...For Better and Worse

You’re reading this post on your computer, hooked to the Internet over high-speed broadband lines that transmit data via pulses of light

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Whose On First?
Good Grammar Makes A Retreat

Imagine for a moment you’re a real estate agent showing a prospective client some available properties. “There’s some really nice homes in this neighborhood”, you say, feeling confident that all is going well. Yet you never hear back, even though the buyer showed real interest. What could have possibly gone wrong?

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We’re Going Where?

The world’s worst summer vacation destinations

Demanding clients. Cutthroat competition. And a market more volatile than a homemade pipe bomb. Yup, it sure is great being a real estate agent these days.

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Boosting Property Values—One Foot At A Time
Walkable Neighborhoods Now The Priciest

The suburbs, long the epitome of the American Dream, may be officially on their way out. Ironically, because they’re too far out.

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The Drive for 55
Age-restricted communities seeing new life

One of the hardest hit segments of the housing market, the 55+ (or age-restricted) community, is making a surprising comeback.  It had a long way to come.

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Batter Up!

What Baseball and Real Estate Have In Common

Well, it’s that time of year again.  Spring has officially sprung and baseball is officially back.  Which got us thinking about how much America’s Pastime and the real estate business have in common.  Beyond the fact that people love to talk about them.

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Making Networking Work:  Part 2

Networking is like fishing. You’re not going to hook something (one) every time you throw out a line.  In fact, most times you’ll come up empty.

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Making Networking Work

If you're at all interested in growing your real estate business, it's a good idea to attend a convention or trade show of some kind.

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The Ammies
Part II

Last week we shared the first five of our Ammie Awards, given to the Top 10 Real Estate Movies of All Time.  So this week, without further ado, we humbly submit our remaining selections.

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The Ammie Awards
First American’s Top 10 Real Estate Movies of All Time

Sure, the Academy Awards are a big deal.  But they pale in comparison to the Ammie Awards—presented to our Favorite Top 10 Real Estate Movies of all time.  So, without further ado (and with our sincerest apologies to Oscar) here are the first five in no particular order:

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Paying to Be Popular
Social Media’s Dirty Little Secret.

Who says you can’t buy friends?  In fact, it’s a trend—that while not widely publicized—is more popular than ever, as more and more small businesses are paying outside firms to provide them with ready-made Facebook fans...

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Taming The Email Monster
Tips for living outside your inbox

We’ve all done it. Eager and ready for the workday, we grab our first cup of coffee, fire up the computer, and thinking we’ll just clear the decks, check our email. Hours later we’re still at it...slogging our way through hundreds of “important” messages and neglecting the truly important tasks that could build our business.

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They Said What???
Protecting Your Online Reputation

We’ve all heard the old saying: happy clients tell 3 friends, angry clients tell 3,000.  But those days are over.  In our hyper-connected world an angry comment or post about you is more likely to reach 3 million people, not 3,000.

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Learning from Jobs
continued

In our last post we talked about how Steve Jobs helped change the world.  But he didn’t just wake up one day and do it.  He had a plan; a set of principles he used every day to provide the vision, focus and fuel he needed to be “insanely different.”   The first three principles are:  Do What You Love, Put a Dent in the Universe, and Kick Start Your Brain.

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Learning from Jobs
What it takes to be insanely great

Steve Jobs was a true American original— a driven, dynamic visionary whose hard work, talent and ability to motivate helped turn a company he co-founded in his parents’ garage into the most valuable company in the world.

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You, Inc.

The Importance of Becoming a Brand.

Nike.  Budweiser.  Apple.  You.

What do all they all have in common?  They’re all brands.  Or at least they should be.

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Dude, What Happened To The Market?
Young buyers more “freaked out” by housing crash

A new paper by the Federal Reserve Bank of Boston reports that today’s younger generation is...

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Size isn't the only factor - Quality is another

In our last post we discussed the effect of builders and buyers alike making the move from McMansions toward smaller, more sustainable homes.  And how that move signals not only a cultural and economic shift, but...

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Socially Acceptable

The Right Way to Use Social Media

So you’ve hooked your Twitterfeeds to your LinkedIn profile and synched it all to your Facebook accounts where your “friends” can link directly to your online blog where you dispense pearls of...

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